In Simple Media’s strategic discovery sessions, we do an essential or thorough analysis of your business, from establishing what your business is, through to the customer profile of who it serves with a thorough breakdown of your competition and how you can position yourself within the market.
In the essential discovery session, we cover the basics of what your business is, who your customers are, who your competition is and a basic overview of your branding and proposed website structure.
We’ll leave you with a foundational starter plan for proceeding with your project.
In the strategic deep dive discovery session, we do a thorough analysis of your business, from establishing what your business is, through to the customer profile of who it serves with a thorough breakdown of your competition and how you can position yourself within the market.
We then apply our branding and website expertise with a deep dive into how you want your branding to be perceived and align your website to all your business’ strategic objectives.
We’ll leave you with a full action plan for proceeding with your project.
TONE OF VOICE
This is an optional but highly recommended add-on to our discovery sessions where we walk through and pick apart your branding in terms of communication and tone of voice.
This is to outline and create a guide on the way your business communicates to it’s audience, whether that’s personal / conversational or highly corporate and professional.
It’s designed to help you target and engage with your best audience and organically build a great customer base and culture that you can connect with consistently and authentically.
TONE OF VOICE
Our deep TOV add-on is a more comprehensive look into your brands identity to create a foundational and thorough document that allows you to keep consistent communication across the board of your business with an engaging and authentic tone of voice.
If you are serious about your growth and your business’s culture – both to your audience and your team – then this will help bring that culture to life and really connect with your perfect audience.